Exhibitor News

Insights from Uforia

1.     Tell us about what you’ll be presenting at Expand North Star 2023?
At Expand North Star 2023, we will be showcasing our work in the domains of ecommerce, web2Print solutions, and Shopify app development. Participating at Expand North Star 2023 will be a significant stride in our journey, where we will exhibit our service offerings, partnership opportunities, and software products developed by us.

2.     What makes your product or service truly unique and why will investors, VCs, incubators, accelerators, and show visitors love it? 
We have supported startups and SMEs since our inception, offering them web services and enterprise applications. We enable them to leverage innovative IT solutions for business growth, market share, and customer loyalty. We distinguish ourselves through a combination of key factors including,

·       Domain expertise and a proven track record of successful project delivery,

·       A flexible business models to suit our customers' needs and goals

·       A team of top-tier talent which includes software developers, designers, and engineers.

·       Last but not the least, a strong commitment to ethical values, sustainability, and active community engagement

These qualities make our offerings stand out, appealing to investors, VCs, incubators, accelerators, and show visitors who are drawn to cutting-edge solutions, growth potential, social responsibility, and a track record of excellence, positioning us as a preferred partner in the competitive software development sector.

3.     Which sectors will grow significantly in the startup ecosystem in 2024 and why are investors looking at these sectors?
The impact of appreciative efforts in the startup ecosystem in 2024 will be evident in several sectors. However, the IT sector possesses the exceptional ability to transcend geographical limitations, effectively connecting businesses worldwide. In the modern landscape, businesses of all kinds, regardless of their location, are interlinked by the IT sector. Investors seeking success in their ventures recognize the need of integrating technological advancements. It becomes not an overshadowing force but a strategic enabler, allowing businesses to thrive and excel in the ever-evolving landscape of ecommerce

4.     Why is Pakistan such an attractive market for the start-up ecosystem and what is the country’s unique appeal for would-be international investors? 
Pakistan possesses a substantial pool of youthful talent, with nearly 60% of its 200 million citizens falling within the 15 to 29 age brackets, and a median age of 22. Moreover, it ranks among the world's leading English-speaking nations and boasts a workforce exceeding 300,000 proficient IT professionals. The nation's landscape comprises over 2,000 thriving IT enterprises, complemented by approximately 15 software technology parks, and annually yields more than 20,000 IT graduates, signifying the robustness of its technology sector. These factors collectively render Pakistan an appealing market within the startup ecosystem. In addition, Pakistan's economic conditions present an advantage through cost-effective labor, facilitating savings in operational expenditures without compromising on quality of life and financial viability, making it an alluring destination for investors and businesses alike.

5.     How important is the Middle East and Africa for your business, and what is your growth strategy in the region for the coming years?
The Middle East and Africa (MEA) region plays a vital role in Uforia's growth strategy, and our approach to collaboration is designed to benefit both Uforia and the local MEA communities.

·       MEA investors are recognized for their contributions to talent development initiatives, and this investment will play a pivotal role in fostering long-term economic growth in Pakistan. In return, Uforia provides valuable access to a skilled pool of professionals, creating a mutually beneficial partnership that strengthens the collaboration's impact.

·       Low-cost labor from Pakistan will provide a compelling advantage for MEA investors by significantly reducing operational expenses.

·       Uforia's global outlook makes it more competitive. Partnering with MEA investors helps Uforia enter a key market, setting the stage for long-term global success.

·       Collaboration drives innovation. Uforia's innovative solutions help MEA businesses stay competitive in changing markets, making it an appealing choice for investors seeking growth and adaptability.

6.     In which ways can AI help startups reach new levels of efficiency and excellence and how is the world’s next big tech shift supporting the growth of companies in your industry?
AI represents a pivotal force driving startups towards higher levels of efficiency and excellence. At Uforia Infotech, we are at the forefront of this transformative wave, equipping startups with AI-powered solutions that catalyze growth and foster innovation. As AI continues to evolve and mature, it empowers startups by automating routine tasks, enhancing customer service, bolstering inventory management, fortifying cybersecurity protocols and much more.

Our flagship application, Syncerize, streamlines inventory management on Shopify, freeing up time for strategic goals. Our other app, Gangr, serves the Direct-to-film (DTF) printing community with AI-based optimization, reducing waste and simplifying operations. Embracing AI enables startups to tackle business complexities confidently, leaving manual tasks behind for automation and advancement.

7.     How do you see the regulations for fast-growing digital sectors such as finance/banking and Web 3.0 services, and how do you believe startups should prepare for it?
Regulatory authorities are adapting to these fast-growing digital sectors with emphasis on aspects like data protection, anti-money laundering, and cybersecurity.

There are however factors that startups should also prioritize in navigating the digital shift and evolving regulatory landscape:

·       Start with market research along with educational training for the entire team.

·       Invest in compliance-related technology and tools to streamline regulatory reporting, monitoring, and auditing processes.

·       Customize regulations according to your audience. Startups with international operations must navigate multiple regulatory frameworks.

·       Engage with legal counsel or compliance experts to ensure ongoing compliance as regulations evolve.

·       Embrace transparency in your operations, as it can foster trust with customers and regulators.

·       Prepare contingency plans for potential regulatory changes, including how they might affect your business model and revenue streams.