Exhibitor News

Insights From Usermost

Tell us about what you’ll be presenting at Expand North Star 2023?

 At the Expand North Star 2023 event, we will be presenting USERMOST, an innovative marketing automation platform that revolutionizes how businesses connect with their users. Our presentation will highlight USERMOST's cutting-edge tools, enabling personalized and impactful communication at the right time, right place, and right channel. Attendees will discover how USERMOST empowers businesses with a cost-effective solution for automating and personalizing customer communications, boosting customer lifetime value (CLV), and ensuring long-term success. The demonstration will showcase our all-in-one platform's Omni-channel approach, facilitating accurate and effective communication across multiple channels, helping businesses achieve marketing goals and nurture lasting customer relationships for future growth and success.

What makes your product or service truly unique and why will investors, VCs, incubators, accelerators, and show visitors love it?

 USERMOST stands out with its cost-effective marketing automation solution that simplifies customer communications while enhancing CLV and ensuring success. Unique features include Omni-channel coverage, advanced data analysis, real-time segmentation, and personalized messaging. VCs, incubators, accelerators, and show visitors will be drawn to USERMOST as we expand into USERMOST 2.0, an AI-powered Customer Data Experience Platform (CDXP), transforming customer-centric marketing. This presents an exciting investment opportunity for those looking to be part of this transformative journey.

Are you planning to launch any products or services, demonstrate any technologies, or sign any partnerships during the show? Please provide details to help us amplify your presence.

 USERMOST seeks partnership opportunities with market leaders and aims to showcase its products and services to potential customers during the event, amplifying our presence and fostering meaningful connections.

Which sectors will grow significantly in the start-up ecosystem in 2024 and why are investors looking at these sectors?

In USERMOST's perspective, the Martech and Adtech sectors empowered by generative AI are set to experience significant growth in 2024. As we have invested in leveraging AI tools and innovations in generative AI, we offer an intelligent product in the Martech and Adtech landscape. Investors are attracted to these sectors due to their potential for groundbreaking innovations and substantial market demand.

Which regions do you believe will thrive the most in raising funds for their start-ups in 2024 and why?

USERMOST sees the Middle East as a promising region for fundraising in 2024 and the next five years. With increasing technology adoption, access to talent, and a growing population, the Middle East is positioned to thrive in attracting funds for startups.

How important is the Middle East and Africa for your business, and what is your growth strategy in the region for the coming years?

While USERMOST is registered as a Canadian business, our founders' Middle Eastern background and strong ties to the region make it a focused market for our expansion strategy. We plan to foster growth in the Middle East and Africa by offering our innovative marketing automation platform tailored to meet the unique demands of these markets.

In which ways can AI help startups reach new levels of efficiency and excellence and how is the world’s next big tech shift supporting the growth of companies in your industry?

AI can elevate startups' efficiency and excellence by automating tasks, analyzing data for insights, enabling personalized customer experiences, and improving engagement. The world's next big tech shift, particularly in the Martech industry, is driven by AI, supporting advanced marketing automation, hyper-targeted advertising, content optimization, social media management, and data-driven decision-making. This empowers startups to achieve better results, enhance customer engagement, and thrive in a competitive landscape.

How do you see the regulations for fast-growing digital sectors such as finance/banking and Web 3.0 services, and how do you believe startups should prepare for it?

Regulations in fast-growing digital sectors like finance/banking and Web 3.0 are expected to prioritize a balance between innovation and data privacy. Startups must proactively prepare by ensuring compliance with evolving regulatory requirements, emphasizing data privacy and transparency. Adapting to users' increasing demand for freedom while safeguarding their data privacy will shape the future of these industries, including AI-driven businesses like USERMOST.